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5.501 Definitions.

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5.501 Definitions.

5.501 Definitions.

As used in this subpart-

Advertisement means any single message prepared for placement in communication media, regardless of the number of placements.

Publication means–

           (1) The placement of an advertisement in a newspaper, magazine, trade or professional journal, or any other printed medium; or

           (2) The broadcasting of an advertisement over radio or television.